Why are fast food chains considered essential and fitness centers aren’t?

By Jen Fullhart

Okay, time to be real. 

We’re months into a global pandemic and everyone is being told to stay home, wear a mask, social distance from others, etc. This virus is real. No doubt. Heck, I had it. 

As many states are heading into new lockdown orders, I’m hearing about many gyms facing closures once again yet fast food restaurants can remain open and their employees are deemed essential. 

Let’s think about this. During this pandemic, we’ve heard time after time how the virus causes more severe symptoms and even death in those with underlying medical conditions, yet not once have we heard how to combat that. 

Ever hear the saying, “you are what you eat, so don’t be fast, cheap, or easy?” Do you realize that what we eat is literally who we are. It makes us. It’s the foundation of our overall health and wellness. It’s also, unfortunately, the one thing most people will not change, or perhaps they struggle with the change. Let’s wake up. Let’s fight chronic health conditions by changing the way we eat. Diabetic? Change what you eat, you’ll see your A1C levels come down over time. Obese? Change what you eat (and how much), you’ll see your body change. 

Truth is, we can’t combat a pandemic without gyms. Fitness and wellness centers are critical to our overall health, too. So… why are we closing gyms, but keeping fast food restaurants open and promoting unhealthy lifestyles that are proven to lose the battle to this virus? We should be keeping fitness centers open, promoting quality foods and striving to live a healthy lifestyle. 

Who’s with me? 

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Alex Kain

Owner / Head Coach / Personal Trainer

Alex has always been a very athletic and active person. Playing just about every sport under the sun, however he spent more time being involved in Hockey, Gymnastics, Diving and Cheerleading (the latter 3 being very similar in nature). Not only did he grow up being very active he had a very nutritiously conscientious mother who wouldn’t allow him many different kinds of foods. So he grew up with a good basis on nutrition and eating healthy. As he grew older he continued to dial in on the nutrition while working out religiously. He would often pair gymnastics type movements with traditional barbell movements when working out. Therefore when he found functional fitness back in 2010 he fell in love with it and never looked back.

Alex went on to grad school where he got a masters degree in Exercise Physiology and won back to back National Championships in cheerleading. Upon graduating he began working at Froedtert hospital in Cardiopulmonary Rehabilitation and coaching cheerleading locally. He really enjoyed helping people improve their health but wanted to help people before they were requiring surgery and he also knew that a healthy lifestyle through proper nutrition and exercise could prevent many of the issues he was treating people for. In 2008 he was offered a coaching position in New Zealand. He moved there and spent the next 6 years in New Zealand and Australia coaching New Zealand to 2 gold and 1 silver medal in the World Cheerleading Championships and Australia to 1 Silver medal. 

In 2014 he moved back to the states and that’s when he opened A1 Health and Fitness. His biggest joys are helping people reach their goals and lead healthy lives through diet and exercise. Whether it’s coaching someone to a PR lift or helping someone shed unwanted pounds or start eliminating poor food from their diet, Alex loves it all. His real passion is nutrition and helping people get off their medication, but he can work with all ages. He enjoys traveling the world, spending time with his dog Charlie and his amazing girlfriend Jen as well as family and friends. 


  • USAW L2
  • CrossFit L2
  • Precision Nutrition Level 1
  • WAG certified nutrition coach
  • CrossFit Kids
  • M.S. Exercise Physiology